Discover the Sales Training System That Can Turn MSPs That Don't Like to Sell or Can't Sell Into Managed Services Rainmakers.

I know most of you didn’t become a managed service provider so you could spend your days selling – you want to focus on delivering technology solutions and getting results for your clients. But the world of technology has changed considerably recently – it always does – and selling is playing an even more critical role in building your business.

The shifts that are occurring in this industry – from the introduction of cloud computing to the advances of Fortune 100 brands that are now going directly after your clients with hardware, software and service solutions of their own – make it ever more critical that you can craft and sell a value proposition that will separate you from the pack and get you new clients.

Whether you’re in a firm that can no longer rely on one or two rainmakers to hunt and provide for everyone else, or you’re a solopreneur that can’t rely on anyone else but yourself to bring in new business – every one of you must become successful at selling if you hope to survive the next decade.

Do you feel prepared?

You love what you do, but not this part.

I’m here to tell you that you’re not alone. You’ve actually got A LOT of company. In conversation after conversation as I’ve worked with over 1500 managed service providers in the last two years, I hear the same comments over and over again:

I’m going to let you in on a little secret – one that will change your feelings about selling forever:

As a managed service provider, you already hold the keys to revenue growth and sales success.

The same skills that make you a great service provider are the ones you need to dramatically increase sales at your business – all you need to do is sharpen them and apply them effectively.

Think about it. When you deliver services to your clients you ask questions, you provide expert opinions; you work hard; you’re accessible; you build creative solutions; you deliver what you say you are going to deliver; you develop relationships; you act with your clients’ best interests in mind; you introduce clients to new ideas, helping them see a better way.

That is exactly what you need to do to become successful in sales. It is not about persuading someone to buy something they don’t need. It is about helping clients and prospects find solutions to their needs and about providing value.

In this program we’re going to teach you how to apply these skills so you can start to fill the pipeline with qualified leads, bring in a steady flow of new business, and grow your business to new heights.

Generating new leads and winning new clients is among the hardest – but most valuable – things a managed service provider can do. If you don’t have the tools, resources, and knowledge to be successful in sales, and feel like you don’t know where to begin, you’ll end up spinning your wheels and wasting your time, frustrated because you know that you could be getting much better results.

In this program you will quickly and easily learn how to apply the right skills in your selling efforts, making sales more comfortable and more successful. The program is composed of tools and strategies that have been field-tested and proven to work for managed service providers, by a managed service provider. We’ll walk you step-by-step through the RAIN Selling process – a methodology designed specifically for selling high-value services – and equip you with the practical how-to information and tools you need to fill the pipeline with qualified opportunities, win more new business, and command higher fees for your services.

Get your membership today at just $197/month!

Selling Technology Services for Managed Service Providers, built upon the methodologies of RAIN Selling, is an online, module-based training program designed to give you every last piece of the puzzle so you can more confidently and successfully sell your services.

Our step-by-step program will put you firmly in charge of your future, giving you a proven, research-based framework you can rely on to grow your practice.

Through RainGroup’s proprietary research, including How Clients Buy Professional Services, Fees and Pricing Benchmark Report: Consulting Industry and What’s Working in Lead Generation for Professional Services, along with my experience building one of the fastest-growing and well-known managed service providers, and working with over one thousands managed service providers to help them grow their firms, we’ve cracked the code of selling high value services. We’ll share the levers that will allow you to win more deals and command higher fees.

We’ll immerse you in the RAIN Selling process to provide you with the tools you need to succeed. The program is self-paced, meaning that you control the pace with which you complete the training. The core curriculum is 4 months long, with new classes rolled out weekly. Some participants follow our pace as we release the lessons (once a week) while others find that they get busy with clients or want to spend more time on a particular topic. We designed the program so you can go at your own pace knowing that the knowledge, tools, and process you need to ramp up your selling are there for you when you’re ready.

What does it take to become a rainmaker? The truth is that the top performers are committed to certain actions that help make them successful.

In this Module, we explore:

All good sales start with knowledge of your customers. How do you help your customers? What value do you provide? Once you know that, you can you communicate this value to prospects in a memorable, engaging, and natural way.

Learn to create a value proposition for a product or service offer as we cover:

Regardless of the business or emotional reasons why people buy, buyers have personal preferences for how they like to buy. The best sales people map their selling approaches to the processes and psychology of buying, they “Think buying first, selling second.”

Learn to map your selling approach with lessons on:

This Module is packed with content and includes 3 full lessons: RAIN Selling Overview, Keys to Qualifying Prospects and Building Rapport and Connecting with Buyers.

Here’s a glance at what you’ll learn:

You’ve uncovered needs, you’ve developed great rapport with the prospect, and you’re sure you can help them accomplish their goals. Now it’s time to develop the solution, present, and close the deal. Much selling success is determined here.

In this Module we’ll cover:

Buyer attention spans are short, decision makers are hard to reach, and there’s 100 times more noise and clutter than just a few years ago. It takes more than networking, referrals, and repeat business to maintain a healthy pipeline of qualified leads.

Module 6 gives you smart strategies to start filling the pipeline, including:

It’s a fact. Sales people that have written goals and action plans are much more likely to become top producers. In this Module you’ll be introduced to a goals framework that will help you break down your big picture goals into manageable chunks of the right actions that get you where you want to be.

Learn to:

Get your membership today at just $197/month!

Every one of these strategies has been tested, refined, and proven to work by managed service providers just like you. You’ll get practical, implementable strategies that will have a profound impact on your ability to sell. This program stays away from the theoretical “looks good on paper” plans and provides you with a proven process that has worked for thousands of service providers. Without fail, our method allowed service providers to bring in a predictable flow of new business.

Sure, you’ve read about various strategies before and maybe even know what you need to be doing, but you just haven’t done it or have had limited success. You could spend years trying one thing after another, spinning your wheels, and making mistakes until you figure out what works. Unfortunately you’ll end up missing out on hundreds of thousands to millions of dollars that you would have had you invested in Selling Technology Services for Managed Service Providers with RAIN Selling, greatly delaying your success.

Or, you could sign up for the program and benefit from learning from mistakes we’ve seen hundreds of MSP’s make, our decades of experience, and all of our hard work. We’ll provide you with proven tips, tools, and worksheets you need to translate these ideas into action. And if you’re still stuck, just venture into the forums. Our instructors are there to help get you moving.

Why spend years trying to figure it all out on your own when we’re going to hand you the process and tools in this course?

You may be thinking, “I don’t have time to market and sell. How am I going to find the time for this program?” You need to work on client projects and can’t spend all day building a book of business. The truth of the matter is we all have only 24 hours in a day. In that time, some people are building tremendously successful, seven-figure practices, while others are fretting about not having one themselves… and not doing what they can to make it happen. This program will make you more efficient with the time you have and help you reach your practice growth and career goals.

We built Selling Technology Services for Managed Service Providers knowing that, as a managed service provider, you wear many hats and don’t have the luxury of having sales as your only job. We’ll teach you how to spend your precious selling time more effectively, utilizing the same skills that make you a great service provider. It’s only by investing now that you’ll reap the rewards of more and better clients tomorrow.

Or, you could do nothing and continue to get the same results you’ve always gotten:

If you don’t do it now, you’ll never find the time – there’s always a good excuse not to sell.

You too can start feeling more confident and comfortable selling your services by enrolling in the next session of this training.

Get your membership today at just $197/month!

The instructors of Selling Technology Services with RAIN Selling have helped thousands of service providers sell more and command higher fees for their services. We are the authors of the Wall Street Journal bestseller, Rainmaking Conversations: How to Influence, Persuade, and Sell in Any Situation and Professional Services Marketing, a book that outlines how to grow a consulting business. We are also leaders of RainToday.com, voted Top Sales Resource in the world for 2010 and dedicated to helping consultants sell and market their services, and RAIN Group, a sales performance improvement company.We’ll share the insights gained through proprietary research we’ve conducted, including How Clients Buy, Fees and Pricing Benchmark Report: Consulting Industry, What’s Working in Professional Services Lead Generation, and Lead Generation Benchmark Report: How the Best Firms Fill the Pipeline. We’ve grown our own consulting business from zero to a multi-million-dollar firm in just a few years and have been named to Inc. Magazine’s list of the fastest growing companies in America. Mike Schultz, Co-President of RAIN Group, is a world-renowned expert in Selling Technology Services. He sold his first mid-six-figure deal at age 22, grew a practice of a major consulting firm 800%, and has grown his own consulting firm into a multi-million-dollar company. Mike is also the Publisher of RainToday.com, voted Top Sales Resource in the world for 2010 and the largest publication that exists for marketing and Selling Technology Services with over 100,000 subscribers. He’s on the faculty in the Marketing Division at Babson College, and is the author of over 150 articles, white papers, and other publications focused on selling and marketing services, including the groundbreaking book Professional Services Marketing (Wiley, 2009) and the Wall Street Journal bestseller, Rainmaking Conversations with co-author John Doerr. John Doerr, Co-President of RAIN Group and co-author of the books Professional Services Marketing and Rainmaking Conversations, has spent 30 years leading the revenue growth of consulting and professional service organizations. As Senior Vice President of Sales at the American Management Association, John was responsible for hundreds of millions of dollars of revenue. John has taught thousands of consultants and professionals how to sell consulting services with RAIN Selling both through open-enrollment programs and in-house. John’s clients include Monitor Group, DHL Consulting, 3COM, PRTM, Point B, BDO, Harvard Business School, London Business School, Navigant Consulting, The Saint Consulting Group, Stroud Consulting, and many others. Mike Cooch is currently the Founder & Chief Executive Officer of Kutenda, LLC, a “Marketing as a Service” provider that delivers online marketing tools and services to small businesses. Prior to Kutenda, Mike was the Founder and Chief Executive Officer of Everon Technology Services LLC, a pioneer in the field of Managed IT Services in the small business market. In his role as the Company’s Chief Executive Officer, Michael managed the strategic vision, development and growth of the business, and is a recognized expert in business technology needs and solutions. He provided the vision and leadership from the company’s inception to its current recognized status as a leading provider of IT services to small and medium sized businesses nationwide and a three-time member of the Inc Magazine List of the 5000 Fastest Growing Businesses in America. Mike brings over a decade of experience as a successful entrepreneur in technology and business services. His businesses have been

As a part of this program, you’ll receive:

Still not sure? Test drive the course for 30 days and see how it feels.

We think you’re going to find that the information is superb, the worksheets show you how to apply what you’ve learned, the community is a huge source of support, and that the experience isn’t just worth the modest cost, but it’s also worth your time and attention.

If you don’t agree, let us know within the first 30 days of your membership. We’ll be happy to refund your first month’s tuition. And, if at some point after that you decide it’s no longer working for you, you can cancel at any time and you won’t be charged again.

Get your membership today at just $197/month!

Have a group of 5 or more people in your organization that would benefit from Selling Technology Services? Send a request to Help@kutenda.com for information on group membership discounts. Use subject line “STS Group Membership.”